Digital Marketing Certificate
Post-secondary Certificate - Digital Marketing
College of Business
Degree Specific Credits: 24
Required Cumulative GPA: 3.0
Catalog Year: 2020-21
Notes:
All students pursuing a Digital Marketing Certificate must also complete the degree requirements for one of the Business majors.
The 3.0 GPA requirement pertains specifically to the 24 credits listed below, not a student s cumulative GPA.
Please meet with a Digital Marketing Certificate advisor for assistance (see COB Advising for list of advisors by major).
Summary
Digital Marketing Certificate Requirements | 21 | |
Digital Marketing Certificate Electives | 3 | |
Total Hours | 24 | |
Digital Marketing Certificate Requirements
Code | Title | Hours |
|---|---|---|
Complete all of the following courses: | ||
BMIS 372 | Information Infrastructures | 3 |
BMIS 373 | Business System Analy & Design | 3 |
BMIS 478 | E Commerce a Managerl Prspctv | 3 |
BMKT 342 | Marketing Research | 3 |
BMKT 343 | Integrated Marketing Comm | 3 |
BMKT 420 | Integrated Online Marketing | 3 |
BMKT 460 | Mktg Hi-Tech Prod & Innov | 3 |
Total Hours | 21 | |
Minimum Required Grade: C-
Digital Marketing Certificate Electives
Code | Title | Hours |
|---|---|---|
Complete three credits from the following courses: | 3 | |
BMIS 326 | Introduction to Data Analytics | |
BMIS 365 | Business App Development | |
BMIS 479 | Introduction to Consulting | |
FORS 250 | Intro to GIS for Forest Mgt | |
GPHY 284 | Intro to GIS and Cartography | |
MART 101L | Intro to Media Arts | |
MART 112A | Introduction to Film Editing | |
MART 102 | Digital Technology in the Arts | |
MART 111A | Intro to Photoshop | |
MART 341 | Intro to Web Design | |
Total Hours | 3 | |
Minimum Required Grade: C-